Deckers Brands Reports Record $4.99 Billion Revenue and $6.33 EPS

$DECK

Deckers Brands, a leading global name in footwear, apparel, and accessories, has delivered an impressive financial performance for the fiscal year 2025, reinforcing its position in the market with record revenues and earnings. The company, which owns well-known brands such as HOKA and UGG, reported a 16% increase in revenue, reaching nearly $5 billion, and a 30% rise in diluted earnings per share (EPS) to $6.33 — both historic highs for Deckers.

This growth was driven mainly by strong sales from its flagship brands. HOKA saw a remarkable 24% jump in revenue, while UGG also posted solid growth at 13%. While other brands under the Deckers umbrella experienced a slight decline, the strength of HOKA and UGG more than compensated, underlining their status as industry leaders with iconic and innovative product lines.

Looking closer at the channels, wholesale sales increased by 17.4% to $2.856 billion, while direct-to-consumer sales rose nearly 15% to $2.13 billion. Geographically, international sales surged by 26.3%, signaling growing demand outside the U.S., while domestic sales increased by 11.3%.

Deckers also improved its profitability with a gross margin of 57.9%, up from 55.6% the previous year, and operating income climbed to $1.179 billion from $927.5 million. The company’s balance sheet remains strong, holding $1.889 billion in cash and cash equivalents and carrying no outstanding debt.

The company has been actively returning value to shareholders through share repurchases. In fiscal 2025 alone, Deckers bought back approximately 3.8 million shares for $567 million and has recently increased its share repurchase authorization to $2.5 billion, showing confidence in its future prospects.

While the global trade environment poses some near-term uncertainties, Deckers remains optimistic. CEO Stefano Caroti emphasized the company’s focus on long-term growth, backed by the strength of its key brands and a healthy financial position.

For the first quarter ending June 30, 2025, Deckers expects net sales between $890 million and $910 million, with diluted EPS projected between $0.62 and $0.67, although these estimates do not factor in potential additional share repurchases.

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